Norman Gräter – The Inspirator for Leadership That Begins in the Heart

If you want to move people – you have to touch them first.

Am I a typical speaker? Definitely not. I’m a mirror. A spark. An inspirator.

I inspire leaders to see themselves anew – with clarity, vision, and the power of real presence. Because transformation doesn’t begin with strategies. It begins with a pause. And a feeling: “I’ve arrived. In myself.”

Inner clarity is the new success factor – and I provide the path back to it. For leaders who want to be more than just a role.

I guide leaders in a complex world back to powerful leadership – through inner clarity, emotional strength, and genuine human connection.


“Those who lead themselves, lead others with ease.”

“Dear Mr. Gräter, I attended your lecture at DHBW in 2016 or 2017, and I was truly inspired by what I heard. At the end of the session, we had a conversation, and although I no longer remember the exact context, you encouraged me with complete conviction and believed in me. Your words and your belief in me have given me an incredible amount of strength and power over the past years, helping me to always believe in myself.

Now, I am on the brink of a wonderful new chapter, and looking back, I am absolutely fascinated and grateful for how much that conversation has helped me through all phases of doubt. And even now, it supports me as I gather all my courage to follow my heart. I would never have believed that the words of a stranger could have such a profound impact. I just wanted to say thank you and hope that one day we may meet again so that you can see for yourself the amazing seeds you planted with your words. I am immensely proud of you! I believe you are a wonderful person who brings a lot of light and joy into the world. Thank you for that! Namaste.”
Lucie Sauter

Norman Gräter als Strahlemann

Who is Norman Gräter?

I’m Norman Gräter – keynote speaker, bestselling author, C-level sparring partner, and the man with the turquoise glasses. My gift? I remind people of who they truly are.

As a Reflector in Human Design, I sense what’s resonating beneath the surface – in people, in teams, in entire organizations. And I move what’s ready to transform: emotions, perspectives, potential.

I don’t speak about goals – I open spaces where clarity emerges.

I don’t motivate from the outside – I ignite the fire from within.

Because I believe: Those who truly see themselves – lead differently. And move others by simply being.

And yes – my story is being turned into a Hollywood movie.

Oscar-winner Phil B. Goldfine, (on the picture alongside NYT-bestselling author Peggy McColl), is producing a film based on my journey.

Norman Gräter als Strahlemann

The Root Of Success

I’m Norman Gräter – The Inspirator.
(And yes – “Gräter,” pronounced in English, rhymes with “Inspirator.” Quite fitting.)

Today, I’m an expert in resilience, motivation, and leadership.
Three-time European Champion in Emotional Speaking. C-Level Coach. Ex-manager.

But trust me – it wasn’t always this way. Every hero has a backstory.

James Bond had one. So did Superman. And I – I have mine.

A Gap-Toothed Smile and a Dream

As a kid, I smiled big on every photo – gap-toothed and full of joy.
In my dreams, I was part of a special unit that helped others.

What I didn’t know: life would deliver exactly that.
Just in a different form.

24 Years at Würth – 16 Years at marbet. I helped lead events for over 370,000 people across 150+ global productions.

Thanks to trust and loyalty, I even got to plan private events for the Würth family – events that were never officially documented.

Like James Bond: elegant, discreet, and effective.

Norman Gräter mit Prof. Dr. h.c. Reinhold Würth
Norman Gräter vor dem Tourbus

On weekends, I toured with bands and artists – fascinated by their stage presence.
I loved being part of that magic – a cog in the wheel that made their shine possible. And when I shine – others shine too. That’s my energy. That’s what moves people.

But Still… I Felt Something Was Missing

More depth. More meaning. More impact. Then came

Then came Evelyn, my colleague:

“Norman, give a talk to the team. Everything you tell me about resilience, motivation, and vision – it’s gold.”

I hesitated. Then I said yes. I created a talk with just one goal: Everyone in the room should cry at least once.

Because I knew: real change only happens when you reach the heart.

Stepped Onstage. 210 Pairs of Eyes. And I Knew:

I’ve arrived. This is it.

Norman Gräter Vortrag 2014-2

My mind said: “Stay in the safe job.” My heart said: “Do it. This is your path.”

I quit.

And started a world-first project: In 6 years, I would fill Porsche Arena with 6,000 people – and show what’s possible when you go all in on a goal.

I Spoke with 400+ World-Class Leaders

Michelle Obama. Arnold Schwarzenegger. Alicia Keys. Hillary Clinton. Sylvester Stallone.

I asked each of them:

“What’s the single most important thing for true success in life?”

Norman Gräter trifft Promis

The Breakdown – and the Breakthrough

Then came March 12, 2020. Twelve days before the big show. Lockdown. Everything fell apart. Professionally. Financially. Emotionally. I crashed. Hard. Two days later, a friend gave me a sentence – a new perspective. That one sentence changed everything. Want to know what it was? It’s part of my keynote. And it will change you too.

The Way Back – and Forward

Today, I combine everything I am: Creativity. Empathy. Vision. Emotion. Authenticity. And yes – a touch of magic.

My keynotes aren’t lectures. They’re journeys – from mind to heart and back.

And yes – they transform. Sustainably. Genuinely. Visibly.

My story is going to Hollywood.

But I’m already living my dream – with my wife Anke, our three children, and my turquoise glasses. Because I’ve arrived. In myself. And that’s where everything begins.

BACK TO YOU

“As a leader, you’re here to unlock greatness in others.”

But what if you’re stuck in fog yourself? What if you want to shine – but life keeps dimming your light?

You don’t need another talk. You need a perspective shift.

And that’s what I deliver. Direct. Real. Grounded. With you – for your team.

Your Impulse for True Change

Many companies are stuck in survival mode. Creativity, energy, and connection get lost. People perform – but they don’t burn for it. Now imagine your team shouting: “Dear God, what an incredible company we’ve built here!”

That’s what we make possible. With one impulse. One moment. One spark that starts a wave. I’m here for that. 100%.

More Than a Keynote – A Ripple Effect

Every month, I support the Unstoppable Foundation, bringing sustainable education to developing countries. Because real change starts inside – but it doesn’t stop there. It ripples out. Into the world.

Book my keynote now – for more energy, clarity, and culture in your team.
If you’re ready – I already am. Let’s lead.

Chuck Norris und Norman Gräter

Norman Gräter not only delivers inspirational talks but also works collaboratively with Caring Companies that prioritize the human element. He assists these organizations in achieving their goals and visions more quickly. You can find these and other services (video courses, appreciation gifts, writing press releases, etc.) on the Be Yourself Academy GmbH website.

For Companies That Want to Go Deeper
Norman Gräter’s keynotes are often the beginning – not the end.

Many companies continue the journey with:
Be Yourself Academy GmbH – Workshops, leadership programs, and sparring that anchor transformation in daily life.

Norman Gräter in the Media

The Inspirator with the Blue Glasses – featured in TV, radio, and press.

Hol dir die 5 Übungen jetzt gratis!

Hol dir die 5 Übungen jetzt gratis!

Trage dich dazu einfach hier mit deinem Vornamen und deiner Emailadresse unten in meinen Newsletter ein. Die 5 Übungen sende ich dir dann kostenlos per E-Mail zu.




You have Successfully Subscribed!

Bonsumaterial zum Buch Ziel-Erreichung Norman Graeter

Hol dir dein Bonusmaterial jetzt

Trage dazu einfach Deinen Vornamen und Deine Emailadresse unten ein:




You have Successfully Subscribed!

Get these five exercises for FREE

Get these five exercises for FREE

Subscribe below for instant access to these 5 exercises!




You have Successfully Subscribed!

Get the Bonus for FREE now

Get the Bonus for FREE now

Subscribe below for instant access to the bonus




You have Successfully Subscribed!